|
|
 |
 |
Diamond World Today
It’s an exciting time for the diamond industry. Today, with greater understanding of diamond optics and the components that determine a diamond’s beauty, the standards for which a diamond’s beauty is judged are much higher than a century ago when the round brilliant cut was first introduced. With the advent of direct light-measuring technology, advance optical instruments that detect light leakage in a diamond, laser-guided diamond proportion measuring devices, and innovative diamond faceting tools, the beauty of the diamond is destined to be dramatically transformed.
This means that, compared to diamond consumers a generation ago, this generation of diamond consumers and beyond will enjoy diamonds of unprecedented beauty. In this age of information the criteria that really determine a diamond’s beauty will be readily available to consumers. Along with the 4Cs from the retailers, educated consumers will demand accurate information on a diamond’s light performance and beauty measurements. With this added information the consumer’s quest to find the most desirable diamond at the greatest value has become significantly easier and much more attainable.
The existing “fudge” factor of the past is now dramatically reduced by the technology of today. The days of hiding behind numbers, theoretical models, or “trust my experienced eye and not yours” will soon be over. Diamond suppliers who align with the needs and interests of consumers will succeed, where those who try to push an inferior product might find the market less receptive.
Educated consumers will drive the production of higher-performing and substantially more beautiful diamonds. More diamonds will be cut with the customer’s interest in mind, not the supplier’s. As in the past, diamonds that slap on numerous extra facets will emerge but will then fade away at a much quicker rate than before, due to the higher academic standards these diamonds must meet.
These extra-facet diamonds do look different but are optically inferior to the existing model. At the same time, old models will be replaced by optically superior ones. Only diamond cuts with truly superior optical light performance, light flow architecture, optical symmetry, and cutting workmanship will succeed because only they can pass the battery of stringent tests and analysis that a polished diamond is subjected to today. Naturally, these diamonds will look absolutely stunning and far better than the earlier models.
This is the way of progress. The Solasfera diamond is the perfect example.
|
 |
|